#Should i trademark or copyright my logo registration#

Trademark your logo and protect your brandįor most business owners, registering a trademark for your logo and other brand assets, such as your business name, slogan or product names will ensure that you have exclusive rights to use them. Generally, if you use your logo to help consumers identify your products or business, then you need to trademark your logo. Trademark infringement actions are generally much more straightforward than copyright infringement actions. You also don’t have to prove that the copycat actually copied your logo – only that their logo appears confusingly similar to yours.

#Should i trademark or copyright my logo registration#

If you have registered your logo as a trademark and someone copies your logo, stopping them is a whole lot easier – because you have a trademark registration certificate proving that you own your logo to wave around. It gives you the exclusive right to use and copy the work, and you can take action against someone who directly copies a substantial part of the work.Ĭopyright comes with a couple of quirks – in the event that someone copies your logo for example, it can be difficult to prove (1) that you own copyright in your logo and (2) that the copycat actually copied your logo.Ī trademark registration provides government authorised protection for your brand – be it a brand name, a logo or a slogan. The good news is that you don’t need to be a legal expert to understand the difference!Ĭopyright is a right that arises automatically when you create an original literary, artistic, musical, or other creative work. It’s a great question because it shows they know that they need to protect their logo, even if they don’t quite know how.

Many business owners ask us, “ Should I trademark or copyright my logo?”